There has been a problem that Android users have suffered from since Android’s start. That problem being to quote Rob Walsh, “Google is not a podcasters Friend”. That is because Google doesn’t make it easy for podcast listeners to subscribe.
Normally a podcast listener on Android opens their podcatcher of their choice searcher for the podcast show they are interested in subscribing to. If they are not able to find it because of whatever reason. Then they have to do the multi-step trial of patients. Most podcast listeners give up before they even try these following steps. This is one of the reasons I do believe Google has failed their platform and not even tried to rectify the issue. This could also be the reason why listening to podcasts is predominantly Apples field and not more Android listeners.
The Traditional Steps were
- Find the website for the show
- Look to see if the RSS feed link is visible on the front page. If not, then the podcast listener may keep looking around till they find the rss feed’s address
- Once they have the RSS feeds address, the listener then copies the URL and pastes it into their Podcast manager.
These are way too many steps. The incredibly smart guys over at Blubrry have come up with a solution, and this solution is pretty innovative. The folks over at Blubrry have created the necessary protocols for podcast manager developers to add to their apps for the simple one click Subscribe on Android.
What it means for the Podcast Listener
How it works is easy. If your podcast player supports the Subscribe on Android, and you come across a podcast that has either the Subscribe on Android logo or uses the PowerPress WordPress plugin then when you click on the link, the podcast show will instantly subscribe in your podcatcher. Cuts out the hard work, by making it easier for you, the listener to subscribe to a show.
What it means for the Podcast Producer
Podcast Producers how you can help is by going to SubscribeOnAndroid.com and place your shows RSS Feed Url into the textbox press the “Subscribe on Android” button. If you scroll all the way to the bottom you will see Embed. Place that logo somewhere on your site, preferably in the same area as your other subscription buttons.. Even if you already use PowerPress. This will help the podcast listeners know that the podcast community is trying to help them by making it easier to consume podcasts.
Who supports the Subscribe on Android
As of the 10th of April Podcast Addict Version 3 is the only app that has the needed protocols but more will follow.
If you are a podcast manager developer
Then Subscribe on Android has the needed information for your app development so you can easily implement it into your app and help your listeners not have to work so hard. That information can be found under the For Developers section they lay out all of the needed details and by the looks of it it is only about 10 lines of code.
So give the guys over at Blubrry a big thank you! by using the Click to Tweet link below.Thank you @Blubrry for the Subscribe on Android! #NeededTHis Click To Tweet